Online Marketing
Email Marketing
Targeted Traffic
Lead Quality & Conversion
Technology
GEC Media is a dynamic marketing agency that understands online marketing. We make sure our partners are never left behind like with many agencies. Your existing and potential clients are the lifeblood of your business and we will work with you building your ROI positive, sustainable, long term online marketing strategy around them. The days of “one size fits all” campaigns are done and we only focus on long-term online marketing strategies for your business.
Email is the most predominant form of communication in business. Everyday over 100 billion emails are sent and received and by the end of 2018 this number will be around 130 billion daily emails. Email advertising and marketing has been around for a long time and it has been a proven and effective marketing strategy. Email marketing has evolved over the last few years and not many marketing agencies have been able to adapt to the changes. WE ARE NOT ONE OF THEM.
We understand how important email marketing is and we know how to develop a successful, ROI positive email marketing strategy. Email marketing has proven to be a very powerful tool when implemented properly. CAN-SPAM Compliance is also necessary to maintain successful email market campaigns. When considering the cost and ineffectiveness of PPC (pay-per-click), PPL (pay-per-lead), PPS (pay-per-sale) and display advertising, email marketing is not only simple but also very effective when done correctly with targeted traffic.
GEC Media understands the importance of traffic targeting. The most important aspect of email marketing is not the number of visitors you drive to your site but the number visitors that convert into paying or potential customers. Generating traffic to your site is NOT our primary aim. We measure our success by driving visitors to your web site that can result in qualified sales or leads. Targeted traffic is quality traffic directing visitors who are actively searching for products or services that you provide on your site.
Targeted Traffic –> Quality Visitors –> Increased Conversion Rates –> Increased Sales & Leads
In addition to increased sales, targeted traffic also helps your brand and online reputation. With our highly targeted email campaigns, qualified visitors are directed to your website will be mostly likely be aware of your brand and visit again. Your best new customers are your existing customers and as we help you build your brand reputation so your clients will return more business.
Highly targeted traffic and brand awareness also helps you with you page rankings in search engines. As you build your brand credibility, your site will become an authority and a reliable source, which results in an increased number of links to your site. We are here to assist you.
Targeted email marketing is very different to sending emails to large subscriber lists. We not only target the demographics but also customize the emails based on their needs. For example, if your services are aimed at 40 to 45 year old females, ideally you would want to send marketing emails to this audience. In addition to this, you might have location specific services and want to geo target your audience. Your email marketing needs to target the same group of people that your products or services target.
Online marketing is an area that has been evolving at a very fast pace and GEC Media has been at the forefront for more than 20 years. There are always new tools and technology that are constantly trying to grab the attention of consumers and sometimes it is very difficult to focus on what works. It is human nature to gravitate towards new technologies and buzz. Social media has been a great example of this and has enforced businesses to rethink their online marketing strategies.
Email marketing is still one of the best way to maintain a relationship with your current and potential customers. Email marketing not only helps you establish a relationship with your customer base but also helps you maintain that relationship. Remember that it is cheaper to maintain an existing customer than to acquire a new customer. This not only helps you build your brand reputation but also increase your conversion rates.
One of the biggest frustration with our advertisers and publishers is their inability to accurately monitor and measure all aspects of their campaigns. Our team will work with you to develop your email marketing strategies and couple them with our cutting edge technology in order to make sure that all channels hit their revenue and ROI targets. We believe in full transparency. You can view your results not only in our online reporting dashboard but also integrate them into your systems using our extensive API. If you have specific needs, please inquire today so we can better understand your needs.
Email is the most predominant form of communication in business. Everyday over 100 billion emails are sent and received and by the end of 2018 this number will be around 130 billion daily emails. Email advertising and marketing has been around for a long time and it has been a proven and effective marketing strategy. Email marketing has evolved over the last few years and not many marketing agencies have been able to adapt to the changes. WE ARE NOT ONE OF THEM.
We understand how important email marketing is and we know how to develop a successful, ROI positive email marketing strategy. Email marketing has proven to be a very powerful tool when implemented properly. CAN-SPAM Compliance is also necessary to maintain successful email market campaigns. When considering the cost and ineffectiveness of PPC (pay-per-click), PPL (pay-per-lead), PPS (pay-per-sale) and display advertising, email marketing is not only simple but also very effective when done correctly with targeted traffic.
GEC Media understands the importance of traffic targeting. The most important aspect of email marketing is not the number of visitors you drive to your site but the number visitors that convert into paying or potential customers. Generating traffic to your site is NOT our primary aim. We measure our success by driving visitors to your web site that can result in qualified sales or leads. Targeted traffic is quality traffic directing visitors who are actively searching for products or services that you provide on your site.
Targeted Traffic –> Quality Visitors –> Increased Conversion Rates –> Increased Sales & Leads
In addition to increased sales, targeted traffic also helps your brand and online reputation. With our highly targeted email campaigns, qualified visitors are directed to your website will be mostly likely be aware of your brand and visit again. Your best new customers are your existing customers and as we help you build your brand reputation so your clients will return more business.
Highly targeted traffic and brand awareness also helps you with you page rankings in search engines. As you build your brand credibility, your site will become an authority and a reliable source, which results in an increased number of links to your site. We are here to assist you.
Targeted email marketing is very different to sending emails to large subscriber lists. We not only target the demographics but also customize the emails based on their needs. For example, if your services are aimed at 40 to 45 year old females, ideally you would want to send marketing emails to this audience. In addition to this, you might have location specific services and want to geo target your audience. Your email marketing needs to target the same group of people that your products or services target.
Online marketing is an area that has been evolving at a very fast pace and GEC Media has been at the forefront for more than 20 years. There are always new tools and technology that are constantly trying to grab the attention of consumers and sometimes it is very difficult to focus on what works. It is human nature to gravitate towards new technologies and buzz. Social media has been a great example of this and has enforced businesses to rethink their online marketing strategies.
Email marketing is still one of the best way to maintain a relationship with your current and potential customers. Email marketing not only helps you establish a relationship with your customer base but also helps you maintain that relationship. Remember that it is cheaper to maintain an existing customer than to acquire a new customer. This not only helps you build your brand reputation but also increase your conversion rates.
One of the biggest frustration with our advertisers and publishers is their inability to accurately monitor and measure all aspects of their campaigns. Our team will work with you to develop your email marketing strategies and couple them with our cutting edge technology in order to make sure that all channels hit their revenue and ROI targets. We believe in full transparency. You can view your results not only in our online reporting dashboard but also integrate them into your systems using our extensive API. If you have specific needs, please inquire today so we can better understand your needs.